RDTN Episode 221: At the Table with Sara Erickson, Renegade Game’s VP of Sales and Marketing

00:00 Renegade Games
02:20 Intro
04:00 TV Shows
07:35 Little Back Story
15:10 After College – This is so cool
20:16 Process is needed
22:52 And how did Board Games enter the equation
28:35 The Career in Board Gaming Begins
32:06 Cryptozoic History
34:45 IELLO Time
38:42 Renegade Time
46:24 How to make a name for a game
57:00 Marketing challenges
1:05:55 Puzzles at Renegade
1:14:43 Renegade History
1:20:04 Rank’em

For this At the Table, we are joined by the incredible, amazing Sara Erickson from Renegade Games. Marty had to keep me on track because this one could have gone on for a very long time. Sara’s background working in a lab was beyond educationaland experiences that if you are thinking about getting into the industry, pay attention to her.

She also has the vision to keep the industry growing and knowing what it will take to make a game a success. Sara said something very important during the interview that a game is more than a game, it is the community around the game that is so important. Completely agree

Hope you enjoy listening to this very special interview with Sara Erickson, VP Sales and Marketing at Renegade Games

Podcast: Play in new window | Download (Duration: 1:38:21 — 68.2MB)

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